Our services

We turn ideas into successful businesses that touch customers’ hearts.

There are so many talented people working in the lab, so we can make even impossible ideas possible. However, to stay productive and effective, we’ve focused on a few key pillars. Hence, we can summarise our services into the following areas

Product Identification

When you spot a big market opportunity and you need to develop a new solution fast, we identify the white space, shape the right proposition, build a prototype, and validate it with real users.

Skills & Capabilities

Business framing
User research
Product strategy
Value proposition prototyping
User testing

Product Improvement

When your product is live but it’s time to boost engagement and performance, we analyse the current proposition, make targeted improvements, and validate the results in the market.

Skills & Capabilities

Business framing
User research
Product strategy
Value proposition prototyping
User testing

Product Activation

When you need to drive adoption and make your product truly stand out, we dive deep into user habits and needs, then design activation programmes that increase usage and loyalty.

Skills & Capabilities

Product framing
User research
Marketing programme ideation
Value offer prototyping
User testing

Product Design

When you need to create a better digital experience for your users, inside and out, we audit the current UX and UI, then reimagine and redesign it to delight users and drive results.

Skills & Capabilities

User research
Product design (UX & UI)
User testing

Product Development

When it’s time to bring a new digital product or platform to life, we work from detailed product specifications to design, build, and deliver fully functional web or mobile applications.

Skills & Capabilities

Product strategy & management
Product design
Technical development (web or mobile app)